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Behavioural change management

A training about behaviour in organisations. You learn to look at what makes people's current behaviour logical, and at what you have to change to get different behaviour. I am still working on it, there is no date yet.

An example

I worked in sales, and we had to collaborate more across functions with marketing, logistics and operations. Everyone agreed it was useful and needed. We were told the why, attended inspiration sessions, followed a training on working across departments, and we saw managers set the example in meetings.

On paper, everything a good ADKAR approach asks for was there. And still we did not succeed. The main reason: the KPIs stayed departmental. As long as things ran smoothly, there was room for collaboration. As soon as interests clashed, the department's number came first. Understandable, because that is what people were held to.

That looks like resistance. It is simply logical behaviour: people do what the organisation asks of them and rewards.

Three layers

I approach change as three layers. In the example almost all the energy went to the first. The third stayed untouched, and that was the one that decided what happened when interests clashed.

1

The practice

What people concretely do in a work situation. Inviting someone from another department to a meeting, sharing information, working out a solution together.

2

The pattern

Habits, norms and agreements that determine how things usually go, without anyone thinking about it.

3

The foundation

The structure, the roles, the policy, the systems and the KPIs.

Three levels

Change also plays out on three levels: with the individual, in the team and in the wider organisation. One person can want to collaborate, and a team can make good agreements about it. But if the organisation measures and evaluates differently, that level wins.

You then see a blockage in the system as a problem with people. And the response is often: one more training for those people.

What you learn

The content is not final yet. This is what I certainly want in it.

Who it is for

For change managers, project leads, managers and people in HR or L&D who guide changes and notice that explanation and training alone are not enough.

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